PASS analysis
Using PASS analysis helps a business writer to
develop a high-level map for a written communication. Select a
topic, and list the topic, the audience, one possible purpose for a
document, and the types of information (not sources) needed to
achieve that purpose. Because the topics are broad, select some
aspect of the chosen topic. Then, consider the type of written
communication (“staging”) that might suit your topic – letter,
email, memo, instructions, or report.
TOPICS:
Banking
Computer programming
Digital photography
E-commerce
Health care
Highway construction
EXAMPLE:
Topic
Small businesses: Opening a small food cart business.
AUDIENCE
Aspiring post-college entrepreneurs.
PURPOSE
To explain how to open and run a small food cart business so
that aspiring post-college entrepreneurs will join the
franchise.
SCOPE: Types of information
Benefits of owning your own business, risks and rewards of being
an entrepreneur, skills needed, franchise support, career and
income potential, investment requirements.
STAGING: Type of written communication
Training manual
STUDENT RESPONSE:
Topic
STUDENT RESPONSE:
AUDIENCE
PURPOSE
SCOPE: Types of information
STAGING: Type of written communication
